HER TIME & WEALTH

HER TIME & WEALTH · FOUNDED BY A NICU NURSE AND MOM

Personalized maternity leave planning for working moms.

Your benefits aren't your maternity leave plan.

Make sense of your workplace benefits, prepare the right questions, and organize your next steps before baby arrives, with practical resources and personalized planning support.

NICU nurse and mom Real lived experience Faith-led, always
Lyla, NICU nurse and maternity leave planning educator, founder of Her Time and Wealth

Dear mama,

you were never meant to figure this out alone at midnight. Let's find out where you stand, together.

with love, Lyla

THE PROBLEM

Nobody hands you a maternity leave plan. So moms leave time and money on the table, simply because no one told them.

Your leave isn't one benefit. It's a puzzle spread across people who don't talk to each other, each with their own rules, forms and deadlines. And you're expected to piece it together yourself, while growing a human.

WHO'S INVOLVED IN ONE MATERNITY LEAVE

Your employerHRYour handbookA disability insurerYour state programYour OB's officeYour health planYour partner's employer

And one very pregnant you, stuck in the middle.

WHAT HAPPENS WHEN NOBODY EXPLAINS IT

01

Weeks left on the table

Moms get quoted “12 weeks” and stop there, never learning about time they may have qualified for under their state's rules.

02

Missed deadlines, late pay

File too early, too late or with the wrong form, and a claim can stall or be denied. Your rent doesn't pause while it gets sorted out.

03

HR isn't your planner

HR explains company policy. Many can't answer how your benefits, insurer and state program fit together. That was never their job.

04

Hours you don't have

Endless calls, confusing portals and midnight Google searches. Five sources, five different answers, and a growing pit in your stomach.

STRAIGHT FROM MY INTAKE FORMS

Real answers from moms who reached out this fall, shared anonymously, in their own words. If one of these sounds like you, you're in the right place.

"Umm... All of it. I'm really lost and terrible at financial planning."

INTAKE FORM · OCT 31

"Hoping to get help before my deadline."

INTAKE FORM · OCT 31

"I don't know how to navigate the benefits I may have or know what to ask for."

INTAKE FORM · OCT 31

"Figuring out what can and can't work together."

INTAKE FORM · NOV 1

"I am the main income provider in my family but I want to be able to rest and enjoy my newborn."

INTAKE FORM · OCT 29

"My partner is self employed… we can't afford my income to just stop."

INTAKE FORM · OCT 31

"How state leave works and how to get it - if I need to apply or if work helps."

INTAKE FORM · OCT 31

"What to actually do and when to start and who to contact."

INTAKE FORM · OCT 27

"This is my second child, and with my first I trusted HR and they did not help me at all."A MOM IN MY DMs

that's where I come in

Think of me as your leave-planning fairy godmother.

You keep growing your baby, and your sanity. I do the digging, the reading and the figuring out, then hand you everything you need: what you may qualify for, what to confirm, who to ask, what to say and when it's all due.

The U.S. still has no national paid leave. You shouldn't have to carry this alone, too.

Let me take this off your plate
Soft shadow of a mother holding her baby close, nose to nose

WHAT YOU'LL KNOW

Before your due date, you'll know:

How many weeks you may be able to stay home

Which weeks may be paid, partly paid or unpaid

The order your benefits may be used in, and what has to be confirmed

Exactly what to ask HR, and who to ask

Your paperwork deadlines and your gap, if there is one

From "I have no idea" to "I know exactly where I stand."

HOW IT WORKS

The M.A.P. Method

Plan from documents, numbers and dates. Not assumptions.

M

Map what you have

Gather your PTO, leave policies, disability, state programs and bills in one place.

A

Ask what applies

Know exactly what to confirm with HR, in writing, so nothing gets counted twice.

P

Plan your pay and time

See which weeks may be paid, partly paid or unpaid, and where the gap is.

gentle

REMINDERS

for the mama planning her leave

You are not behind.
This system is just confusing.

Ask in writing.
A phone call isn't a paper trail.

Paid and protected
aren't the same thing.

Your coworker's leave
isn't your leave.

Start before you're ready.
Clarity takes a little time.

Your time with baby
is worth protecting.

PRIVATE · ONE-TO-ONE

Work with me

Bring me what you have. I'll help you make sense of it.

Personalized, built around your documents and your family. Not a template. Not a course. Just me, reading every line for you.

01 · FIND THE GAPS

1:1 · PERSONALIZED

The Maternity Benefits Audit

$197one-time

You have the handbook and the benefits, but you're not sure what you're looking at. I review the documents you send, flag what still needs confirming, and give you the exact questions to take to the right person.

YOU'LL RECEIVE

Benefits Breakdown

What to Confirm list

Custom HR Question Sheet

“Get It in Writing” email

Leave-at-a-Glance Map

Delivered within 5–7 business days after your complete submission. Limited spots each month.

Have me review it
✦ THE SIGNATURE EXPERIENCE ✦

02 · DONE WITH YOU

ONLY 3 CLIENTS A MONTH

The Maternity Leave Blueprint

$397one-time

My personalized 3-phase process that takes you from confused to clear to organized, including coordinating your leave with your partner.

I

FIND THE GAPS

Your personal benefits review, custom HR questions and “Get It in Writing” email

II

GET THE ANSWERS

Separate what's confirmed from what still needs answering

III

MAP YOUR LEAVE

Leave-at-a-Glance Timeline, Filing + Deadline Calendar, Pay + Planning Map and Return-to-Work Checklist

Includes one consolidated update within 30 days when new official written information comes in.

Build my Blueprint

Choose the Audit if you want to know what you have and what to ask.

Choose the Blueprint if you want your whole leave mapped out with me.

Compare the Audit and Blueprint in detail →

WHEREVER YOU ARE, MAMA

Free, just for you

Not ready to work with me yet? Start here. No cost, no catch, and you don't have to figure this out alone.

FREE · A LITTLE GIFT FROM ME

Start here, sweet mama

Free, always. Ready in seconds.

FREE · START HERE

Leave-Readiness Quiz

A 60-second quiz that finds your biggest maternity leave gap and your next best step.

Show me what I'm missing

FREE

His & Hers HR Calls

3 calls and word-for-word questions for HR, your state and your partner's employer.

Get the cheat sheet

Educational planning support only, not legal, tax, financial, insurance or HR advice. Benefits vary by state, employer and plan, so always confirm in writing.

THE APPCOMING SOON

By Her Time & Wealth

Know exactly what to do next, at every step of your leave.

Two planners, one family. The Maternity Leave Planner and The Partner Leave Planner turn your leave into a personalized timeline: what to do, when to do it, what to say and what to keep track of. Before baby, during leave and when you go back.

Your timeline

Every step in order, from your first HR email to your first day back.

The words to use

What to ask and what to say, ready the moment you need it.

Reminders that find you

Deadlines and follow-ups show up before they sneak up on you.

Built for both of you

A partner version, so dad or your partner knows his part, too.

IN THE WORKSLAUNCHING SOON

Get on the list before the doors open.

The planner I wish I'd had is almost here. Join the waitlist and you'll be the first to know the second it launches.

  • First to hear when it launches
  • Sneak peeks while I finish building it
  • Free to join. Unsubscribe anytime.
Join the waitlist Takes 10 seconds.

HER TIME & WEALTH

The Maternity Leave Planner

Your personalized timeline of what to do, when to do it, and what to say.

Your next step. The words to use. A reminder when it matters.

Open your planner

New dad? The Partner Leave Planner

HER TIME & WEALTH

THE PARTNER

LEAVE PLANNER

Your personalized timeline of what to do, when to do it, and what to say.

YOUR NEXT STEP. THE WORDS TO USE.

Open your planner

Looking for maternity leave? The Maternity Leave Planner

HER TIME & WEALTHnow

Week 32: today's the day to ask HR for your leave paperwork, in writing.

Hey, mama!

I'm Lyla. NICU nurse, boy mom, and the friend who reads the fine print so you don't have to.

Wife to an incredible husband and dad. Mom to a beautiful little boy. A nurse for 10 years, the one beside NICU incubators, holding parents' hands through the scariest moments of their lives. Calm, competent and compassionate when it matters most? That's just Tuesday.

I'm also a former "I'll figure out my leave later" mom. Spoiler: later cost me nearly $40,000.

So now I read handbooks, benefit summaries and state rules the way I read a patient's chart. Line by line. Nothing skipped. Because I don't believe God created mothers to be small, exhausted and broke.

fun facts

  • 10 years a nurse across the NICU, the OR and an adult neuro ICU. Very little rattles me.
  • I can do benefits math at midnight. I just don't want you to have to.
  • I protect quality time with my people like it's PTO.
  • Laughing with my girlfriends is my favorite therapy.
  • Faith-led, always. God first, spreadsheet second.
Lyla in her nursing scrubs with a stethoscope

Lyla ♡

Lyla with her husband and their little boy

my whole why ♡

A note from Lyla

I was a nurse. I had benefits. I had HR. I didn't have a plan.

During my first pregnancy, complications led to an emergency surgery to remove my gallbladder at 22 weeks. My recovery used up every hour of PTO and sick time I had, and the savings I'd set aside to carry us through maternity leave was gone before my baby even arrived.

I had about eight weeks at 60% pay and no cushion left. By the end of my leave, I was nearly $40,000 in debt. Not because I was careless, but because nobody taught me that benefits aren't a plan, or what to do when life doesn't follow one.

That's when I became obsessed with piecing the puzzle together, and with understanding why so many moms end up exactly where I was. The answer was hard to swallow. The U.S. is still the only high-income country without national paid leave. Only 13 states and D.C. have their own paid leave programs, and about half of private-industry workers don't get paid family leave through their job.

So we've normalized it. Moms either go broke staying home, or go back before they're ready and leave their babies in someone else's arms, simply because they can't afford another week.

I refuse to call that normal.

In the NICU, I see how precious those first weeks are. No mama should lose them to a benefits maze nobody explained. So I help moms see what they have, what to confirm and what their leave can realistically look like, before baby arrives.

And above everything, I'm a faith-led mom. I believe God will always be our Savior.

with love, Lyla

WHERE TO FIND ME

follow along

Come for the maternity leave tea. Stay for the scripts, red flags and state-by-state breakdowns your handbook forgot to mention.

2,600+

MAMAS

10+

YEARS A NURSE

Follow @hertimeandwealth

Also chatting on Threads

LATELY ON THE FEED

Real talk, no fluff, and zero judgment. Just the stuff HR should've told you.

Testimonials

From mamas who planned ahead

A BLUEPRINT STORY

She was scared she'd only get a few weeks. Her Blueprint mapped 22.

WHERE SHE STARTED

"a few weeks"

her words, on her intake form

WHERE SHE LANDED

22 weeks

job-protected, about 5 months

17

of those weeks paid by her state program

+4

paid weeks home before baby nobody had told her about

2

more weeks than the 20 she called her dream

22

deadline reminders already in her phone

BEFORE

"I want to be with my baby as long as possible. I am scared I'll only get a few weeks."

"I was planning to work work work until I could not physically do so."

HR couldn't answer most of her questions and told her to file a claim first.

WHAT HER BLUEPRINT UNCOVERED

Her leave could start at 36 weeks with her provider's certification, use-it-or-lose-it weeks that cost her nothing at the back end.

Two state laws that run back to back: recovery first, then 12 fresh bonding weeks.

Her exact filing window, because filing too early can get a claim denied.

A handbook rule that could have cost her her job, caught months ahead.

AFTER

"I did not know about the 4 weeks. I would not have known this."

"I do not feel like I have to rush and do everything in one day, I can still focus on my pregnancy and health."

"I was able to focus on me and my baby that much more."

Nothing about her benefits changed. Somebody finally read all of it, in order, and put it on a calendar. Her results reflect her state, employer and plan, and yours may look different.

BLUEPRINT CLIENT

To: Lyla

8:07 PM

Checking in on you & …

"You have made this process so so so so SOOOO much simpler than I thought. I was dreading this. I now feel at ease opening up the blueprint, looking at my little calendar notices. TOO GOOD."

"The reminders were so perfect for my mom fog brain. You did all the hard work and scripts for me."

"It is so cute we 'met' when I was only 8 weeks. I feel like we are pen pals and I was blessed with the coolest one EVER."

"I truly have so much trust in what you created and am just going based off this blueprint baby! <3"

MESSAGE · BLUEPRINT CLIENT

OCT 15

i read the notes and what im supposed to say feeling very prepared
ur SO SWEET for reaching out on here and making sure i got message 😭😭 WE DONT DESERVE U

WHAT SHE'D TELL ANOTHER MAMA

"PLEASE PLEASE seek help… The time that she took and the dedication is priceless. I trust her with everything. I would not have wanted nor had the energy to do so and I was able to focus on me and my baby that much more."

BLUEPRINT CLIENT

BLUEPRINT CLIENT

To: Lyla

Re: IT'S HERE, Your Audit — Step One of your Blueprint 💚

LYLAAAAA!

Ma'am YES ma'am!! HR email SENT.

I've sifted through it and i'm just amazed at ur intention, grace, passion, JUST WOW.

I'm giving you the biggest hug through this email! Thank you x infinity!

MESSAGE · FLORIDA MAMA, AUDIT CLIENT
Hi Lyla
I'm sorry I haven't gotten back to you. I just read line by line the email you sent me and I must say your are amazing!
And I cannot believe what you are doing and how you're doing it but you're definitely doing it! We need more women like you! You are what I call a super woman super mom and child of God 🙏🏼🙏🏼🙏🏼
I'm going to soak it all in and get right to it. Thank you thank you
MESSAGE · EXPECTING MAMA
You're helping us real life soon to be mothers understand a world that we're being blindsided by our own employers. I never thought I'd be in this position having to investigate my own companies policies

Shared with permission. Names and personal details hidden for privacy. Every family's benefits and results are different.

so, mama…

Which one sounds like you?

No wrong answers. Just your next step.

"I just want to know where I stand."Take the Leave-Readiness Quiz · Free "I have my paperwork. I need someone to check it."The Maternity Benefits Audit · $197 "I want my whole leave mapped out, with you."The Maternity Leave Blueprint · $397

PROVERBS 31:25 · SHE SHALL REJOICE IN TIME TO COME